April 22nd, 2013Posted by Mazarine
When I first started blogging to build an audience for my book, I read Yaro Starak’s blog. He said that the way he got tons of website visitors and built up his traffic was by commenting on 10 blogs per night. So in 2010, that is what I did. I got tons of traffic and tons of sales when my book came out. Over the years that I’ve been doing this, I’ve come to realize that commenting is an art. You don’t want to make a spam comment. You want to make something useful, something that helps people Read more [...]
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March 22nd, 2013Posted by Mazarine
There are tons of social media metrics tools. And there are lots of people who want you to pay them to help them measure your results with social media. You could spend thousands of dollars a month on Radian6, Eloqua, and a host of other tools. But if you want to save yourself some time, I’ve already researched which tools are good for the small business just looking to get a handle on some basic metrics, and I’ve rated these tools for you. All tools are current as of October 20th, 2012. This Read more [...]
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March 18th, 2013Posted by Mazarine
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March 11th, 2013Posted by Mazarine
Full disclosure: I was provided a review copy of this book for free by the publisher. And more disclosure: Mark Schaefer once featured a mini-ebook I did on his blog. I reviewed Mark Schaefer’s first book, The Tao of Twitter, here. I really liked it. It inspired me. So I was going into this book prepared to like it. First off, I will say this book is well written. It also has a good section on Mike Stelzner’s ideas for how to get more traffic to your blog. And what to write about. Read more [...]
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March 4th, 2013Posted by Mazarine
If you know you should work harder on your social media marketing, or maybe you’re just starting out in a new social media management position, this workbook is for you. It teaches you step by step how to find your target market, how to use keywords to get found in google, how to write compelling articles, how to get more traffic through commenting, how to dominate Twitter and LinkedIn in 30 days, and how to measure everything you’re doing. It also has worksheets to help you stay more private Read more [...]
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February 22nd, 2013Posted by Mazarine
When my friend Amy Sample Ward told me to get on Twitter in 2007, I did so, reluctantly. I was afraid that I was going to give up all of my privacy. I was afraid that it was going to be just a waste of time. I was so wrong! Twitter has helped me build friendships, new business partnerships, and it has helped me get thousands of dollars of sales in webinars and books. It also helps me get lots of website traffic every week. But like most social media tools, Twitter can be hard to get a handle Read more [...]
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February 1st, 2013Posted by Mazarine
Advanced LinkedIn for Small Business Webinar: May 7th, 2013 5pm-6:30pm PST This fast-paced, high level 90 minute webinar will cover everything your small business needs to know to succeed on LinkedIn, whether it’s networking to get more business, testimonials about your business, traffic strategies for your website, and more! Sign up here You will learn: 2013 changes to LinkedIn How to use LinkedIn groups to build traffic to your website How to use LinkedIn to make business connections Maximizing Read more [...]
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January 28th, 2013Posted by Mazarine
Joanne Fritz, editor of Nonprofits.About.com, writes, “Treyz covers it all…from why you should care, to how to get started with everything from building a website to blogging. From email marketing to how to master social networks such as LinkedIn and Twitter. She also includes a ton of useful worksheets and checklists. I especially love her “30 Day Plans” for mastery of various tools and her “What if you only have 15 minutes a day?” suggestions for swift results. I hit pay dirt Read more [...]
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January 22nd, 2013Posted by Mazarine
If you’ve wanted a website for awhile, if you’re stuck because you don’t know anyone who can help you get a website together, this excerpt from my new book tells you how to start your website, how to get exponentially more traffic to it, and how to get your twitter and LinkedIn accounts driving traffic to your website. It also teaches you how to set up your e-newsletter list, and start to build your momentum to getting lots more money for your business and traffic for your website. Here’s Read more [...]
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January 10th, 2013Posted by Mazarine
I joined LinkedIn on January 27, 2007. In the last five years, LinkedIn has changed a lot. I’ve used LinkedIn both as a job seeker and a business owner. It has gotten a lot more interesting in the last couple of years, as LinkedIn integrated and then rejected Twitter, as they created ever more sophisticated profiles and pages for businesses, and as people have gotten more active in the groups feature. Indeed, according to a recent LinkedIn poll, groups are people’s favorite parts of LinkedIn. Read more [...]
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